Shelby Fleming 10/29: Precious Moments Chapel



First stop on our way to the International Sculpture Conference:  
Precious Moment Chapel, Carthage, MO

Traveling on windy back road a few miles from the highway in Carthage, Missouri we emerged in front of the Precious Moment Chapel. Precious Moments is a company that sells giftware figurines centered around religion and special occasions. The artist and creator of precious moments, Samuel J. Butcher, created the Precious Moments Chapel as a gift of thanks to god. The Chapel is a representation of Michelangelo's Sistine Chapel in Rome only all of the figures are replaced with paintings of Butcher's Precious Moments Figures.
I found the whole thing to be disturbing as it combined religion and consumerism. In the image on the far left there was a small chapel with pews and I found myself wondering if I was worshiping a religious scene or Idealizing the Precious Moments brand. Adding to this is their Precious Moments Welcome center that contains a gift shop that is equivalent to the size of the chapel further reinforcing the atmosphere of consumerism.
The strangeness however did not stop there, as you enter the chapel you are confronted with a floor to ceiling mural "Hallelujah Square" in which Butcher portrays Heaven. This depiction seems innocent at first but after closer examination there is a clear discrimination of race and nationality. Only two African Americans are shown in this scene of heaven and the only flag shown in heaven is the American flag.










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